Dr. Narayan Chandra Debnath, Dean of the School of Computing and Information Technology at EIU, presenting his research.
A Prestigious Forum on AI in Business
BAIC 2025 spotlighted the transformative role of Artificial Intelligence (AI), especially Generative AI, in driving innovation and enhancing business management effectiveness. The conference received nearly 100 high-quality research papers from both domestic and international scholars.
After rigorous peer review, over 50 outstanding papers were selected for publication in the conference proceedings. EIU contributed 15 papers, accounting for 27% of the total submissions. Additionally, 10 selected papers were presented in thematic sessions, while 12 others were showcased through posters.
Thematic Sessions: Focused on AI Applications
BAIC 2025 was organized into three specialized tracks, each addressing key AI applications in modern business:
- AI in Business and Management: Exploring AI-driven decision-making and operational efficiencies.
- AI in Marketing and Consumer Behavior: Analyzing how AI reshapes marketing strategies, personalizes customer experiences, and deepens consumer insights.
- AI in Technology and Innovation: Investigating how AI fosters technological breakthroughs and creates competitive advantages.
Recognition of Excellence: The organizing committee presented certificates to authors of outstanding papers.
